Blog

The true cost of an ugly website

We are taught never to judge a book by its cover. But in this superficial age, looks are everything, especially for websites. Your website is a customer’s first impression of your business, and if it doesn’t wow them, you’re losing money. Follow these best practices so you don’t end up in that situation.

Reasons to back up your mobile devices

Companies such as Apple, Samsung, and others have turned mobile phones into mini-computers that can serve as a substitute for your laptop, or as a storage device. If you’re using a smartphone as a communications and storage device, backing up now would be a wise move.

The right social media platform for your SMB

Facebook leads all social media platforms in terms of daily active users, audience reach, and cultural impact, but is it the best fit for your business? Every business has a unique audience, so what works for one business may not work for another. With all the available social media platforms to choose from, small- and medium-sized businesses should examine their options before they decide which is the best match for them.

The benefits of technology business reviews

Small- and medium-sized businesses don’t have the time to maintain IT infrastructure, let alone assess whether it’s still driving value for the company. However, if you want to ensure everything runs smoothly, it’s important to be proactive and conduct technology business reviews when you can.

Why CRM is important to your business

Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more.